Speaker: Ryan Watkins, founder, HortMentor

Boost sales by providing clients with a basic, hand-drawn visual of their space. This simple, yet effective tool can be utilized by sales associates to illustrate recommendations and assist clients with understanding how to accomplish their landscape goals. Whether you’re a garden retailer or landscape firm this system will help you integrate sketching into your sales process. Participants will understand how using this method increases buyer confidence and decisiveness, and why matching the client’s vision with yours often results in increased sales.