Advance your career through skill development and networking at the Farwest Show Seminars

Top-notch, relevant education from the industry’s brightest minds and leaders!

REGISTER EARLY AND SAVE!

Get your 3-Day All Education Pass – only $159! Register by July 31.

After July 31, the price increases to $189.

We have put together an extraordinary schedule of speakers to share the latest developments, research and business opportunities for growers, retailers, landscapers and business professionals. Ticket holders will hear directly from the thought leaders in our network who are coming up with creative business innovations, launching new technologies and sharing their solutions for fixing our most significant business concerns.

You’ll leave feeling refreshed, re-energized and ready to tackle the year ahead.

2026 Keynote Address – Charlie Hall, Ph.D.

Overcoming Decision Paralysis in the Midst of Uncertainty

WEDNESDAY, AUGUST 26, 11 a.m. in Room C124

FREE to all registered Farwest Participants.

Charlie Hall, Ph.D. is a name that resonates deeply within the nursery and landscape community. Growing up on a nursery in western North Carolina, Hall’s roots in the industry run deep. Today, he serves as a professor in the Department of Horticultural Sciences at Texas A&M University, where he also holds the prestigious Ellison Chair in International Floriculture. Hall has become a trusted expert in innovative management and marketing strategies, financial analysis, and economic outlook for nursery and greenhouse crops.

Hall’s expertise extends far beyond academia. He is a sought-after speaker at regional, national, and international industry events. His ability to translate complex economic concepts into actionable strategies has made him an invaluable resource for green-industry businesses navigating challenges.

In his keynote address, he will provide strategies to help green-industry companies protect and grow their businesses during uncertain times. His unique blend of economic expertise and industry knowledge promises to leave us inspired and equipped to face the challenges ahead.