Room B116

Events at this location

Today

  • How We Relate to Plants Today — and Why We Buy Them

    Room B116

    Speaker: Erica Grivas, garden journalist/speaker

    Plants are more than decorations, they function as companions, wellness tools, and lifestyle statements. This session looks at how today’s buyers relate to plants, from food growers and pollinator supporters to low-maintenance gardeners and self-described “plant parents.”

  • Listen Up! Garden Podcasts are in Your Customers’ Ears

    Room B116

    Speaker: Kathy Jentz, author, podcaster, Washington gardener, GardenDC Podcast

    Garden podcasts are wired directly into your customers’ brains. Their hosts are telling them what to grow and purchase on this unique medium. You need to get hooked on them to reach this growing audience and spread plant knowledge.

  • Beyond the Hype: Targeting Trends that Matter

    Room B116

    Speaker: Erica Grivas, award-winning garden journalist

    Garden trends don’t move in a straight line. Why do some fade quickly while others persist? In this session, a national garden journalist presents a curated roundup of garden trends showing signals of staying power, drawn from reporting and industry observation.

  • Chaos to Clarity: Building an AI Stack for Growers and the Green Industry

    Room B116

    Speaker: Chris Sabbarese, co-founder, Infusion Management Services

    Artificial intelligence is rapidly reshaping how businesses operate, but many organizations struggle to move from curiosity to practical implementation. This session provides a clear framework for understanding and building an AI technology stack that supports marketing,

  • Promoting Soil Health: A Prescription for Landscape Success

    Room B116

    Speaker: Bryce Lane, distinguished professor emeritus, North Carolina State University

    As landscapers, and gardeners, we typically spend most of our time thinking above ground. We spend countless hours selecting the right woody plant, considering the right exposure, combinations, size, color, and textures. Woody plant’s success is equally dependent on what is going

  • Lawn Alternatives: Hot Design Style, or Challenging for Homeowners and HOA’s?

    Room B116

    Speaker: Sue Goetz, garden designer, consultant, speaker and author, Creative Gardener

    You’ve heard the buzz words — rewilding, regenerative, and naturalism Ripping out traditional lawns and creating magical meadow plantings, no-mow-seed mixes, and more. It is all getting attention and becoming more mainstream, but is it sustainable for customers and landscape

  • Avoid Costly Delays: Spec-Correct Sourcing for Landscape and Municipal Projects

    Room B116

    Speaker: Cameron Korta, director of bulk sales, Swanson Bark & Wood, a Denali Company

    Project delays in landscape and municipal work often begin during the specification stage, long before construction starts. This session examines why material specifications fail in real projects, using practical examples that leads to change orders, rework, and schedule impacts.

  • There is No Such Thing as Dwarf: Compact Plants for the Landscape

    Room B116

    Speaker: Bryce Lane, distinguished professor alumnus, North Carolina State University

    Home landscapes are shrinking, the average residential property size is now less than a quarter of an acre. More and more people are living in the city and have less and less space for plants. This has resulted in an increasing demand for dwarf/compact, self-contained plants. In this talk