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DTSTART;TZID=America/Los_Angeles:20260828T094500
DTEND;TZID=America/Los_Angeles:20260828T224500
DTSTAMP:20260310T202619Z
CREATED:20260310T202619Z
LAST-MODIFIED:20260310T202619Z
UID:10000807-1787910300-1787957100@farwestshow.com
SUMMARY:Factors Influencing Photosynthesis
DESCRIPTION:Speaker: Javier Salas\, entrepreneur \nCompensation and saturation points. Water and nutrients. Biotic and abiotic factors. How it translates to photosynthesis and plant development through different growth stages.
URL:https://farwestshow.com/event/factors-influencing-photosynthesis/
LOCATION:Room B119
CATEGORIES:Arborists,Growers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/JavierSalas.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260828T094500
DTEND;TZID=America/Los_Angeles:20260828T104500
DTSTAMP:20260305T213135Z
CREATED:20260305T213135Z
LAST-MODIFIED:20260305T213135Z
UID:10000803-1787910300-1787913900@farwestshow.com
SUMMARY:Breaking the Cycle: In-Season Sanitation for Liverwort\, Moss\, and Algae
DESCRIPTION:Speaker: Josey Heston\, technical representative\, BioSafe Systems \nLiverwort\, moss\, and algae thrive in the Pacific Northwest’s cool\, wet climate\, disrupting crop quality\, irrigation efficiency\, and production flow. This session explores how sanitation and irrigation practices drive infestations and outlines practical prevention and correction strategies. Attendees will leave with clear\, actionable steps to reduce inoculum and strengthen long-term control in nursery and greenhouse systems.
URL:https://farwestshow.com/event/breaking-the-cycle-in-season-sanitation-for-liverwort-moss-and-algae/
LOCATION:Room B113
CATEGORIES:Growers,Landscapers,Municipalities,Pesticide Recertification,Seminars,Spanish Translation Available
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/JoseyHeston.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260828T094500
DTEND;TZID=America/Los_Angeles:20260828T104500
DTSTAMP:20260305T212929Z
CREATED:20260305T212929Z
LAST-MODIFIED:20260305T212929Z
UID:10000802-1787910300-1787913900@farwestshow.com
SUMMARY:How to Recruit\, Train and Retain Talent in the Post-Baby-Boomer Era
DESCRIPTION:Speaker: Erick Harris\, nursery sales director\, Breezy Hill Nursery \nCompanies all over the world have to contend with the fact that Baby Boomers are about to sail off into the sunset. By 2030\, all of the Boomers\, the second biggest generation ever\, will be 65 or older. Because our industry is such a special place to work\, we probably have more Boomers than most industries.  This session will provide the attendees with a tool kit on how to navigate the coming reality and how to recruit\, train and retain the next generation of leaders — the New Lions of the industry.
URL:https://farwestshow.com/event/how-to-recruit-train-and-retain-talent-in-the-post-baby-boomer-era/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Landscapers,Marketing,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/ErickHarris.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260828T083000
DTEND;TZID=America/Los_Angeles:20260828T093000
DTSTAMP:20260306T222220Z
CREATED:20260306T222220Z
LAST-MODIFIED:20260306T222220Z
UID:10000806-1787905800-1787909400@farwestshow.com
SUMMARY:Future of Plastic and Bioplastic Horticulture Containers
DESCRIPTION:Speakers: Tom Marting\, director of sustainable solutions\, and Grace Hungerford\, sustainability analyst\, Growscape \nThis session explores rising consumer demand for more sustainable packaging materials\, with a particular focus on bioplastics. We will examine the current landscape of bioplastic technologies available in the market today\, including their regulatory pressures\, performance\, benefits\, and challenges. The discussion will also look ahead to emerging bioplastic innovations that have the potential to reshape packaging sustainability in the coming years. Attendees will gain a clear understanding of where the industry stands now and what advancements are on the horizon.
URL:https://farwestshow.com/event/future-of-plastic-and-bioplastic-horticulture-containers-2/
LOCATION:Room B110
CATEGORIES:Business Practices,Growers,Retailers,Seminars,Sustainability
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/03/TomandGrace.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260828T083000
DTEND;TZID=America/Los_Angeles:20260828T093000
DTSTAMP:20260305T212357Z
CREATED:20260305T212357Z
LAST-MODIFIED:20260305T212357Z
UID:10000801-1787905800-1787909400@farwestshow.com
SUMMARY:From Awareness to Action: Preventing Pesticide Resistance in the Nursery Industry
DESCRIPTION:Speaker: Silvia Rondon\, Ph.D.\, professor and director of the Oregon Integrated Pest Management Center\, Oregon State University \nThis presentation focuses on translating awareness of pesticide resistance into practical management strategies for the nursery industry. Participants will learn how resistance develops\, how integrated pest management (IPM) practices can reduce selection pressure\, and how to implement effective prevention strategies through case studies and applied examples. The session emphasizes sustainable\, data-driven approaches that help preserve pesticide efficacy\, support crop quality\, and strengthen long-term nursery production.
URL:https://farwestshow.com/event/from-awareness-to-action-preventing-pesticide-resistance-in-the-nursery-industry/
LOCATION:Room B113
CATEGORIES:Arborists,Growers,Interactive Learning,Landscapers,Municipalities,Pesticide Recertification,Seminars,Spanish Translation Available,Sustainability
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/SilviaRondon.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260827T170000
DTEND;TZID=UTC:20260827T170000
DTSTAMP:20260804T153423Z
CREATED:20260204T165819Z
LAST-MODIFIED:20260804T153423Z
UID:10000765-1787850000-1787850000@farwestshow.com
SUMMARY:Pub Crawl
DESCRIPTION:Let’s hit the town for another round!\nSocialize and network with new and old friends while snacking and relaxing. Join us at our Farwest Pub Crawl on Thursday\, August 27\, for a fun-filled night of witty banter and laughter. \nThis lively event is not to be missed and is open to all Farwest participants! \nThe merriment starts at Spirit of 77 (500 N.E. Martin Luther King Jr. Blvd.\, Portland)\, just a short journey across the street from the Convention Center\, where light appetizers will be provided. The first 100 people to Spirit of 77 will receive a complementary beverage.  Details for the next stops coming soon. \nThank you to our Pub Crawl Sponsors:\n\n\n \n 
URL:https://farwestshow.com/event/pub-crawl-2/
CATEGORIES:Free,Networking,Pub Crawl,Show Schedule,Special Events
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2018/02/pg7_Farwest2023_PubCrawl3.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260827T153000
DTEND;TZID=UTC:20260827T170000
DTSTAMP:20260731T174653Z
CREATED:20260204T165858Z
LAST-MODIFIED:20260731T174653Z
UID:10000766-1787844600-1787850000@farwestshow.com
SUMMARY:Women in Horticulture
DESCRIPTION:Join us as we celebrate over a decade of connecting women in the green industry!\nSince 2010\, the Women in Horticulture networking event at the Farwest Show has provided a welcoming space to share experiences\, forge meaningful connections\, and strengthen career skills. This inclusive gathering is open to all advocates for women in horticulture — regardless of gender. Be part of a growing support network and help cultivate a stronger future for women across the green industry! \nGuest Speakers\n\nMikaela Eaton – Farwest Committee Chair\, Eschenfelder Farms (Welcome)\nRachel Pick – Senior Manager\, Advocacy & Government Affairs\, AmericanHort\nAmanda Staehely – Co-owner\, Columbia Nursery; Past OAN President; and State Representative Candidate (District 18)\nDana Bowers-Brock – President\, Oregon Women for Agriculture\n\nThursday\, August 27 – 3:30 p.m. to 5 p.m.\, Room C124
URL:https://farwestshow.com/event/women-in-horticulture-2/
LOCATION:Room C124
CATEGORIES:Free,Networking,Show Schedule,Special Events,Women in Horticulture
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2019/02/WomenInHort.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T144500
DTEND;TZID=America/Los_Angeles:20260827T144500
DTSTAMP:20260324T193804Z
CREATED:20260204T172235Z
LAST-MODIFIED:20260324T193804Z
UID:10000769-1787841900-1787841900@farwestshow.com
SUMMARY:Retailers' Choice Awards
DESCRIPTION:Judging Wednesday\, August 26\, 2026\nAwards ceremony held at the Solution Center\, Thursday\, August 27\, at 2:45pm\nCalling all retailers!\nTake part in a journey to uncover hidden treasures as you scour the Farwest Trade Show in search of unique and innovative plants and products with the potential to become bestsellers in the garden center! \nPRE-REGISTER\n  \nSponsored by The Garden Center Group and hosted by Danny Summers\, Managing Director. \n \nParticipating in this talent-scouting mission is easy and fun! Here’s how: \n1. Participating retailers must pre-register.\n2. Wednesday\, August 26\, Noon: Meet Danny Summers at the show registration area in Lobby C under the Dragon Boat to receive your guidelines and nominating form.\n3. Walk the show floor at your pace! Make note of what catches your eye and what you think your customers will love.\n4. Reconvene with Danny at 5 p.m. in Room A103: Turn in your nominations\, compare notes with your fellow retailers and select the winners.\n5. Thursday\, August 27\, 2:45 p.m.: Danny will announce the winners on the Solution Center stage at the end of aisle 10000 on the trade show floor. \nOur awards presentation on Thursday afternoon will recognize products deserving special recognition for their vision\, new products retailers plan to add to their inventory and products/services with a new approach to an old formula. You won’t want to miss it!
URL:https://farwestshow.com/event/retailers-choice-awards/
LOCATION:Judging in room A103 | Awards at the Solution Center
CATEGORIES:Free,Mini-Sessions,Retailers' Choice Awards,Show Schedule,Solution Center,Special Events
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2022/02/GCGLogo.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T143000
DTEND;TZID=America/Los_Angeles:20260827T153000
DTSTAMP:20260305T211957Z
CREATED:20260305T211322Z
LAST-MODIFIED:20260305T211957Z
UID:10000799-1787841000-1787844600@farwestshow.com
SUMMARY:Who You Gonna Call? Where to Find Reliable Information on IPM Tools
DESCRIPTION:Speaker: Kirsten Pearsons\, IPM coordinator\, T&L Nursery \nGrowers and pest management professionals have access to more pest management tools than ever before\, but how do we pick the best strategies for our operations? This session is designed to give an overview of the tools and resources that we can use to decide our best course of pest management action. Attendees will get tips and tricks on interpreting pesticide labels\, reaching out to university extension\, diving into IR4 data\, tapping into knowledgeable sales reps\, and setting up in-house pest management trials.
URL:https://farwestshow.com/event/who-you-gonna-call-where-to-find-reliable-information-on-ipm-tools/
LOCATION:Room B113
CATEGORIES:Growers,Pesticide Recertification,Seminars,Spanish Translation Available
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/KirstenPearsons.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T143000
DTEND;TZID=America/Los_Angeles:20260827T153000
DTSTAMP:20260306T221249Z
CREATED:20260305T211148Z
LAST-MODIFIED:20260306T221249Z
UID:10000798-1787841000-1787844600@farwestshow.com
SUMMARY:Deep Dive into Displays for the Retail Garden Center
DESCRIPTION:Speakers: David Williams and Erik Dietl-Friedli\, partners\, Garden Center Consultants LLC \nAn inspiring and highly visual presentation showcasing innovative display strategies that drive customer engagement and increase sales.  Learn how to design intentional merchandising experiences that convert browsers into buyers.
URL:https://farwestshow.com/event/deep-dive-into-displays-for-the-retail-garden-center/
LOCATION:Room B110
CATEGORIES:Designers,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/03/ErikandDave.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T133000
DTEND;TZID=America/Los_Angeles:20260827T153000
DTSTAMP:20260811T150156Z
CREATED:20260716T180938Z
LAST-MODIFIED:20260811T150156Z
UID:10000809-1787837400-1787844600@farwestshow.com
SUMMARY:Plastics Recycling Roundtable
DESCRIPTION:FREE to all registered Farwest attendees. \nState Extended Producer Responsibility (EPR) laws for packaging and plastics are rapidly expanding across the United States and will increasingly affect agricultural sectors that rely heavily on plastic packaging and shipping materials\, including nursery and greenhouse operators. These laws shift responsibility for managing packaging waste from municipalities and taxpayers to the companies that produce or introduce packaging into the marketplace. Several states — including Oregon\, California\, Colorado\, Maine\, Minnesota\, Maryland\, and Washington — have adopted EPR frameworks\, with Oregon among the first to implement reporting and fee obligations. \nWhy it matters: For the nursery and greenhouse industry\, which relies extensively on plastic pots\, trays\, tags\, sleeves\, shipping cartons\, and protective packaging\, these policies create new regulatory and cost pressures. \nWhat is happening: The Oregon Association of Nurseries\, California Association of Nurseries\, and AmericanHort have been leading a national conversation about the creation of model policies\, regulatory reductions to the industry\, and collaboration with industry and the supply chain to right-size the impact of EPR legislation that has passed or is being actively considered by other states. \nWhat is next: Join the conversation with a panel of the front line voices on this important issue. \nPanel: \n\n\n\nGrowscape\nAl’s Garden & Home\nKrueger’s Tree Farm & Nursery\nAnderson Pots\nEmily Rooney\, California Association of Nurseries\nRachel Pick\, AmericanHort\nModerator: Jeff Stone\, Oregon Association of Nurseries
URL:https://farwestshow.com/event/plasticsroundtable/
LOCATION:Room A107
CATEGORIES:Free,Seminars,Special Events
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/03/Farwest-Panel-Discussion.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T133000
DTEND;TZID=America/Los_Angeles:20260827T143000
DTSTAMP:20260305T210625Z
CREATED:20260305T210625Z
LAST-MODIFIED:20260305T210625Z
UID:10000797-1787837400-1787841000@farwestshow.com
SUMMARY:There is No Such Thing as Dwarf: Compact Plants for the Landscape
DESCRIPTION:Speaker: Bryce Lane\, distinguished professor alumnus\, North Carolina State University \nHome landscapes are shrinking\, the average residential property size is now less than a quarter of an acre. More and more people are living in the city and have less and less space for plants. This has resulted in an increasing demand for dwarf/compact\, self-contained plants. In this talk we will discuss the role compact plants play in today’s landscapes\, and Lane will recommend some of the very best plants for small spaces.
URL:https://farwestshow.com/event/there-is-no-such-thing-as-dwarf-compact-plants-for-the-landscape/
LOCATION:Room B116
CATEGORIES:Designers,Landscapers,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/BryceLane.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T123000
DTEND;TZID=America/Los_Angeles:20260827T133000
DTSTAMP:20260305T210438Z
CREATED:20260305T210438Z
LAST-MODIFIED:20260305T210438Z
UID:10000796-1787833800-1787837400@farwestshow.com
SUMMARY:Plant Health and Efficiencies That Can Be Achieved Through Irrigation
DESCRIPTION:Speaker: Andrew Van Geest\, sales\, large projects\, AdeptAg-Zwart Systems \nIn this session Van Geest will discuss common issues that he sees around the country among nursery producers as well as the different types of irrigation tools and their proper application in the nursery. We will touch on automation of irrigation cycles\, use of booms\, sanitization\, and filtration options. This will be an irrigation overview.
URL:https://farwestshow.com/event/plant-health-and-efficiencies-that-can-be-achieved-through-irrigation/
LOCATION:Room B119
CATEGORIES:Breeders,Business Practices,Growers,Seminars,Sustainability
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/AndrewVanGeest.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T123000
DTEND;TZID=America/Los_Angeles:20260827T133000
DTSTAMP:20260305T210237Z
CREATED:20260305T210237Z
LAST-MODIFIED:20260305T210237Z
UID:10000795-1787833800-1787837400@farwestshow.com
SUMMARY:How to Upsell Existing Customers with Engaging Email
DESCRIPTION:Speaker: Katie Elzer-Peters\, CEO\, The Garden of Words LLC \nIn this session\, attendees will learn how to engage their existing customers to sell more services\, higher tiers of service and raise average order value. During the session they’ll also learn and take home templates for batching their email campaigns in preparation for spring so the campaigns are quick to finish and send
URL:https://farwestshow.com/event/how-to-upsell-existing-customers-with-engaging-email/
LOCATION:Room B110
CATEGORIES:Arborists,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/KatieElzerPeters.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T110000
DTEND;TZID=America/Los_Angeles:20260827T140000
DTSTAMP:20260810T160629Z
CREATED:20260305T205820Z
LAST-MODIFIED:20260810T160629Z
UID:10000794-1787828400-1787839200@farwestshow.com
SUMMARY:Annual Worker Protection Standard (WPS) Training for Handlers: (Spanish session)
DESCRIPTION:Limited Capacity Session \nSpeaker: Vanessa Vassilaros\, outreach specialist\, Oregon Department of Agriculture (ODA) \nNote: This session will be presented entirely in Spanish. English translation will not be available. \nAttendants will receive their annual training on pesticide safety according to the Worker Protection Standard (WPS).
URL:https://farwestshow.com/event/annual-worker-protection-standard-wps-training-for-handlers-spanish-session/
LOCATION:Room B113
CATEGORIES:Growers,Interactive Learning,Pesticide Recertification,Retailers,Seminars,Spanish Only
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/VanessaVassilaros.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T110000
DTEND;TZID=America/Los_Angeles:20260827T120000
DTSTAMP:20260305T205550Z
CREATED:20260305T205346Z
LAST-MODIFIED:20260305T205550Z
UID:10000793-1787828400-1787832000@farwestshow.com
SUMMARY:Avoid Costly Delays: Spec-Correct Sourcing for Landscape and Municipal Projects
DESCRIPTION:Speaker: Cameron Korta\, director of bulk sales\, Swanson Bark & Wood\, a Denali Company \nProject delays in landscape and municipal work often begin during the specification stage\, long before construction starts. This session examines why material specifications fail in real projects\, using practical examples that leads to change orders\, rework\, and schedule impacts. Attendees will be guided through a five-step approach to identifying spec risks early\, confirming material availability before bidding\, and addressing logistics that affect delivery and installation. The discussion emphasizes clear communication and early coordination between designers\, contractors\, and suppliers. Participants will leave with realistic\, field-tested strategies that can help reduce risk and keep projects moving.
URL:https://farwestshow.com/event/avoid-costly-delays-spec-correct-sourcing-for-landscape-and-municipal-projects/
LOCATION:Room B116
CATEGORIES:Business Practices,Designers,Landscapers,Municipalities,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/CameronKorta.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T110000
DTEND;TZID=America/Los_Angeles:20260827T120000
DTSTAMP:20260309T210652Z
CREATED:20260305T193216Z
LAST-MODIFIED:20260309T210652Z
UID:10000789-1787828400-1787832000@farwestshow.com
SUMMARY:Mastering Career Development Planning Part 2: Designing Clear Roles\, Skills\, and Pathways
DESCRIPTION:Speaker: Neal Glatt\, founder and CEO\, Neal Glatt Sales & Strategy \nEmployees don’t just want a job — they want a clear pathway for growth. A career advancement plan gives them a documented roadmap for developing skills\, earning new responsibilities\, and achieving meaningful progress in their careers. When implemented well\, it creates consistency in roles\, pay\, and expectations while driving both individual motivation and organizational performance. This session will give you the tools and structure to design and implement a complete career advancement plan for everyone from seasonal\, front-line employees through senior career professionals. Part 2 walks through how to build out job duties\, skills\, pay\, and titles to use in coaching.
URL:https://farwestshow.com/event/mastering-career-development-planning-part-2-designing-clear-roles-skills-and-pathways/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/NealGlatt.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T094500
DTEND;TZID=America/Los_Angeles:20260827T104500
DTSTAMP:20260824T165201Z
CREATED:20260305T205014Z
LAST-MODIFIED:20260824T165201Z
UID:10000792-1787823900-1787827500@farwestshow.com
SUMMARY:Wrecking Root Rots
DESCRIPTION:Speaker: Janna Beckerman\, Ph.D\, ornamentals technical specialist\, Envu \nRoot rots are some of the most devastating pathogens that growers face but often remain under and misdiagnosed. This talk will review the diagnosis and integrated disease management of the most common root rots grower face\, including Fusarium\, Phytophthora\, Pythium and Rhizoctonia.
URL:https://farwestshow.com/event/wrecking-root-rots/
LOCATION:Room B113
CATEGORIES:Growers,Pesticide Recertification,Seminars,Spanish Translation Available
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/JannaBeckerman.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T094500
DTEND;TZID=America/Los_Angeles:20260827T104500
DTSTAMP:20260311T190043Z
CREATED:20260305T204715Z
LAST-MODIFIED:20260311T190043Z
UID:10000791-1787823900-1787827500@farwestshow.com
SUMMARY:Consumers and Environmental Health: How Growers Can Respond to Changing Market Demand
DESCRIPTION:Speaker: Marie Chieppo\, partner\, CFS Regenerative Design Studios LLC \nClimate change and rising environmental awareness are reshaping how plants and horticultural products are selected\, specified\, and purchased. Designers\, municipalities\, and consumers are prioritizing climate-resilient\, ecologically functional plant material while also examining how those plants are produced. This session explores what environmentally informed buyers are seeking today\, from regionally adapted and pollinator-supportive species to lower-input production systems and environmentally sound plant containers. We’ll discuss practical\, scalable strategies growers can implement to align sustainability with profitability and remain competitive in a rapidly evolving marketplace.
URL:https://farwestshow.com/event/consumers-and-environmental-health-how-growers-can-respond-to-changing-market-demand/
LOCATION:Room B119
CATEGORIES:Designers,Growers,Landscapers,Marketing,Municipalities,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/MarieChieppo.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T094500
DTEND;TZID=America/Los_Angeles:20260827T104500
DTSTAMP:20260821T154918Z
CREATED:20260305T193429Z
LAST-MODIFIED:20260821T154918Z
UID:10000790-1787823900-1787827500@farwestshow.com
SUMMARY:Lawn Alternatives: Hot Design Style\, or Challenging for Homeowners and HOAs?
DESCRIPTION:Speaker: Sue Goetz\, garden designer\, consultant\, speaker and author\, Creative Gardener \nYou’ve heard the buzz words — rewilding\, regenerative\, and naturalism. Ripping out traditional lawns and creating magical meadow plantings\, no-mow-seed mixes\, and more. It is all getting attention and becoming more mainstream\, but is it sustainable for customers and landscape clients? How to talk to homeowners and HOA’s about natural garden design and striking a balance between manicured landscapes and a more naturalistic appeal. Goetz will share some client projects converted from lawn to mixed plantings\, including an ongoing experiment in her own “front lawn.” Tips\, techniques\, trials and tribulations.
URL:https://farwestshow.com/event/lawn-alternatives-hot-design-style-or-challenging-for-homeowners-and-hoas/
LOCATION:Room B116
CATEGORIES:Business Practices,Designers,Landscapers,Municipalities,Seminars,Sustainability
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/SueGoetz.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T083000
DTEND;TZID=America/Los_Angeles:20260827T093000
DTSTAMP:20260305T192803Z
CREATED:20260305T192019Z
LAST-MODIFIED:20260305T192803Z
UID:10000788-1787819400-1787823000@farwestshow.com
SUMMARY:Vascular Streak Dieback (VSD): What Growers Need to Know
DESCRIPTION:Speaker: Luisa Santamaria\, Ph.D.\, professor\, Oregon State University \nVascular streak dieback (VSD) is an emerging disease affecting woody ornamentals in several regions of the United States and has raised concern for nursery production systems. Increased awareness is essential for early detection and prevention in the Pacific Northwest. This session will review key symptoms\, disease biology\, host range\, and environmental conditions that favor infection. Practical management considerations will be discussed to help growers recognize symptoms early\, reduce risk\, and protect plant health in nursery operations.
URL:https://farwestshow.com/event/vascular-streak-dieback-vsd-what-growers-need-to-know/
LOCATION:Room B113
CATEGORIES:Arborists,Growers,Landscapers,Pesticide Recertification,Retailers,Seminars,Spanish Translation Available
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/LuisaSantamaria.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T083000
DTEND;TZID=America/Los_Angeles:20260827T093000
DTSTAMP:20260414T155724Z
CREATED:20260305T191817Z
LAST-MODIFIED:20260414T155724Z
UID:10000787-1787819400-1787823000@farwestshow.com
SUMMARY:From Manual to High-Tech: How Automation Empowers Growers
DESCRIPTION:Speaker: Raymond van den Berg\, sales manager Americas\, TTA-ISO \nIn this session the speaker will discuss and explain the challenges\, practices and benefits of introducing (high-tech) technology into a greenhouse or nursery.  Introducing technology into your operation does not only mean buying machinery\, but will also challenge you to look more into daily processes within your greenhouse. In this presentation we will give you tools you need to get labor efficiency\, better working conditions and plant growing benefits when introducing technology into your operation.
URL:https://farwestshow.com/event/from-manual-to-high-tech-how-automation-empowers-growers/
LOCATION:Room B119
CATEGORIES:Breeders,Growers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/RaymondvandenBerg.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T083000
DTEND;TZID=America/Los_Angeles:20260827T093000
DTSTAMP:20260305T191638Z
CREATED:20260305T191545Z
LAST-MODIFIED:20260305T191638Z
UID:10000786-1787819400-1787823000@farwestshow.com
SUMMARY:Promoting Soil Health: A Prescription for Landscape Success
DESCRIPTION:Speaker: Bryce Lane\, distinguished professor emeritus\, North Carolina State University \nAs landscapers\, and gardeners\, we typically spend most of our time thinking above ground. We spend countless hours selecting the right woody plant\, considering the right exposure\, combinations\, size\, color\, and textures. Woody plant’s success is equally dependent on what is going on below ground. A scientific understanding of soil chemistry\, biology\, physics\, and fertility makes us all better at our craft. This talk will address basic soil principles\, and how we can use them to build and maintain healthy soils that maximize woody plant success.
URL:https://farwestshow.com/event/promoting-soil-health-a-prescription-for-landscape-success/
LOCATION:Room B116
CATEGORIES:Arborists,Designers,Landscapers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/BryceLane.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T083000
DTEND;TZID=America/Los_Angeles:20260827T093000
DTSTAMP:20260305T191211Z
CREATED:20260305T191211Z
LAST-MODIFIED:20260305T191211Z
UID:10000785-1787819400-1787823000@farwestshow.com
SUMMARY:Mastering Career Development Planning Part 1: The Foundations of a Career Advancement
DESCRIPTION:Speaker: Neal Glatt\, founder and CEO\, Neal Glatt Sales & Strategy \nEmployees don’t just want a job — they want a clear pathway for growth. A career advancement plan gives them a documented roadmap for developing skills\, earning new responsibilities\, and achieving meaningful progress in their careers. When implemented well\, it creates consistency in roles\, pay\, and expectations while driving both individual motivation and organizational performance. This session will give you the tools and structure to design and implement a complete career advancement plan for everyone from seasonal\, front-line employees through senior career professionals. Part 1 introduces the building blocks of this powerful tool for employee motivation and development.
URL:https://farwestshow.com/event/mastering-career-development-planning-part-1-the-foundations-of-a-career-advancement/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/NealGlatt.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260826T170000
DTEND;TZID=UTC:20260826T190000
DTSTAMP:20260508T020153Z
CREATED:20260204T165708Z
LAST-MODIFIED:20260508T020153Z
UID:10000763-1787763600-1787770800@farwestshow.com
SUMMARY:Happy Hour Celebration
DESCRIPTION:Who wants to party? We do!!\nJoin us to enjoy delicious beverages and free appetizers as you mix and mingle with friends and colleagues to celebrate the completion of the first day of the show. Farwest exhibitor booth awards will also be announced during Happy Hour festivities\, including the winner of Best of Show! \nOpen to all Farwest participants. Cheers! \nDate/Time: Wednesday\, August 26\, 5–7 p.m.\, \nThank you to our Happy Hour Sponsors:
URL:https://farwestshow.com/event/happy-hour-celebration/
LOCATION:Show Floor (near the Backyard Oasis)
CATEGORIES:Free,Happy Hour,Networking,Show Schedule,Special Events
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2018/02/pg7_Farwest2023_HappyHour-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260826T153000
DTEND;TZID=UTC:20260826T170000
DTSTAMP:20260508T020245Z
CREATED:20260204T165733Z
LAST-MODIFIED:20260508T020245Z
UID:10000764-1787758200-1787763600@farwestshow.com
SUMMARY:NexGen Networking Event
DESCRIPTION:Support our industry’s NexGen Group!\nJoin us for this free event open to all horticulture professionals. Enjoy free appetizers and a complimentary beverage as you mingle with the brightest and most enthusiastic in the green industry — our future leaders! \nNexGen Group is a new OAN Nursery Professional and Leadership Group open to all members of the nursery and greenhouse community\, with a special focus on those who are new to the industry or rising in their careers. Join the fun for a chance to connect\, network\, and socialize with like-minded peers who share your passion for the industry! \nWednesday\, August 26 – 3:30 p.m. to 5 p.m.\, Room C123-124 \nThank you to our NexGen Sponsors:
URL:https://farwestshow.com/event/nexgen-networking-event/
LOCATION:C123-124
CATEGORIES:Emergent Networking,Free,Networking,Show Schedule,Special Events
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2018/02/nexgen.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T144500
DTEND;TZID=America/Los_Angeles:20260826T154500
DTSTAMP:20260305T190959Z
CREATED:20260305T190959Z
LAST-MODIFIED:20260305T190959Z
UID:10000784-1787755500-1787759100@farwestshow.com
SUMMARY:The Retail Playbook: Strengthen Sales Without ‘Selling’
DESCRIPTION:Speaker: Neal Glatt\, founder and CEO\, Neal Glatt Sales & Strategy \nIn this extended session for retailers\, you’ll learn to build a practical retail playbook to help your team confidently guide customers to increased ticket volumes without making customers feel sold to. Explore how customers shop\, decide\, and engage with your team. Learn how to use short huddles and engaging games to train team members to spark natural conversations\, offer recommendations\, and create memorable experiences that increase sales\, without feeling pushy. If you want a more confident retail team and stronger customer experience\, this session will give you the tools\, templates\, and hands-on practice to make it happen!
URL:https://farwestshow.com/event/the-retail-playbook-strengthen-sales-without-selling/
LOCATION:Room B110
CATEGORIES:Business Practices,Interactive Learning,Marketing,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/NealGlatt.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T134500
DTEND;TZID=America/Los_Angeles:20260826T144500
DTSTAMP:20260312T134556Z
CREATED:20260305T184844Z
LAST-MODIFIED:20260312T134556Z
UID:10000783-1787751900-1787755500@farwestshow.com
SUMMARY:Soil\, Systems\, and Sustainability: Transforming Landscape Practices for a Changing Climate
DESCRIPTION:Speaker: Trevor Smith\, regenerative landscape designer\, CFS Regenerative Design Studios\, LLC \nAs climate pressures reshape plant performance and client expectations\, landscape professionals must align ecological function with profitability. This session explores soil-centered design\, resilient plant communities\, and strategies for building a niche market through sustainable materials\, including native plants and reduced-plastic production systems.
URL:https://farwestshow.com/event/soil-systems-and-sustainability-transforming-landscape-practices-for-a-changing-climate/
LOCATION:Room B119
CATEGORIES:Designers,Landscapers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/TrevorSmith.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T134500
DTEND;TZID=America/Los_Angeles:20260826T144500
DTSTAMP:20260305T224145Z
CREATED:20260305T184614Z
LAST-MODIFIED:20260305T224145Z
UID:10000782-1787751900-1787755500@farwestshow.com
SUMMARY:Chaos to Clarity: Building an AI Stack for Growers and the Green Industry
DESCRIPTION:Speaker: Chris Sabbarese\, co-founder\, Infusion Management Services \nArtificial intelligence is rapidly reshaping how businesses operate\, but many organizations struggle to move from curiosity to practical implementation. This session provides a clear framework for understanding and building an AI technology stack that supports marketing\, communications\, customer engagement\, operational efficiency\, and business decision-making across the green industry. \nAttendees will learn how to evaluate AI opportunities\, prioritize investments based on business impact\, and implement tools responsibly. The focus is on practical strategy — not technical jargon — so participants leave with clarity on where AI fits into their organization and how to move forward confidently.
URL:https://farwestshow.com/event/chaos-to-clarity-building-an-ai-stack-for-growers-and-the-green-industry/
LOCATION:Room B116
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Landscapers,Marketing,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/ChrisSabbarese.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T133000
DTEND;TZID=America/Los_Angeles:20260826T153000
DTSTAMP:20260709T210650Z
CREATED:20260602T222641Z
LAST-MODIFIED:20260709T210650Z
UID:10000808-1787751000-1787758200@farwestshow.com
SUMMARY:Automation Summit
DESCRIPTION:FREE to all registered Farwest attendees. \nAutomation is reshaping how growers operate\, from propagation to shipping. At the Farwest Show Automation Summit\, growers\, suppliers\, and innovators will come together to explore the practical tools and technologies that are moving the nursery and horticulture industry forward. \nThis session will focus on real-world solutions that help operations drive efficiency\, lower costs\, improve product consistency\, and address today’s toughest labor challenges. From advances in equipment to emerging technologies\, the summit will offer a clear\, useful look at how automation is helping extend and support the industry’s workforce. \nJoin us for a brass tack\, complete look at automation through an expert panel featuring: \n\nChris Thiesen\, Burro\nAsa DeForest\, HarvestWise Drones\nDi Hu\, Moss Robotics\nTom Fessler\, Woodburn Nursery & Azaleas\nTodd Nelson\, Bountiful Farms\n\nThe nursery industry is at the cutting edge of equipment and automation. \nWhether you’re already investing in automation or simply curious about what’s possible\, this panel will provide practical insights\, honest experiences\, and valuable ideas you can take back to your operation.
URL:https://farwestshow.com/event/automation/
LOCATION:Room A106
CATEGORIES:Free,Show Schedule,Special Events
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2026/06/Farwest-2026-Automation-Summit-1-scaled.png
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END:VCALENDAR