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DTSTART;TZID=America/Los_Angeles:20260828T083000
DTEND;TZID=America/Los_Angeles:20260828T093000
DTSTAMP:20260305T212357Z
CREATED:20260305T212357Z
LAST-MODIFIED:20260305T212357Z
UID:10000801-1787905800-1787909400@farwestshow.com
SUMMARY:From Awareness to Action: Preventing Pesticide Resistance in the Nursery Industry
DESCRIPTION:Speaker: Silvia Rondon\, Ph.D.\, professor and director of the Oregon Integrated Pest Management Center\, Oregon State University \nThis presentation focuses on translating awareness of pesticide resistance into practical management strategies for the nursery industry. Participants will learn how resistance develops\, how integrated pest management (IPM) practices can reduce selection pressure\, and how to implement effective prevention strategies through case studies and applied examples. The session emphasizes sustainable\, data-driven approaches that help preserve pesticide efficacy\, support crop quality\, and strengthen long-term nursery production.
URL:https://farwestshow.com/event/from-awareness-to-action-preventing-pesticide-resistance-in-the-nursery-industry/
LOCATION:Room B113
CATEGORIES:Arborists,Growers,Interactive Learning,Landscapers,Municipalities,Pesticide Recertification,Seminars,Spanish Translation Available,Sustainability
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/SilviaRondon.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T123000
DTEND;TZID=America/Los_Angeles:20260827T133000
DTSTAMP:20260305T210237Z
CREATED:20260305T210237Z
LAST-MODIFIED:20260305T210237Z
UID:10000795-1787833800-1787837400@farwestshow.com
SUMMARY:How to Upsell Existing Customers with Engaging Email
DESCRIPTION:Speaker: Katie Elzer-Peters\, CEO\, The Garden of Words LLC \nIn this session\, attendees will learn how to engage their existing customers to sell more services\, higher tiers of service and raise average order value. During the session they’ll also learn and take home templates for batching their email campaigns in preparation for spring so the campaigns are quick to finish and send
URL:https://farwestshow.com/event/how-to-upsell-existing-customers-with-engaging-email/
LOCATION:Room B110
CATEGORIES:Arborists,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/KatieElzerPeters.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T110000
DTEND;TZID=America/Los_Angeles:20260827T140000
DTSTAMP:20260810T160629Z
CREATED:20260305T205820Z
LAST-MODIFIED:20260810T160629Z
UID:10000794-1787828400-1787839200@farwestshow.com
SUMMARY:Annual Worker Protection Standard (WPS) Training for Handlers: (Spanish session)
DESCRIPTION:Limited Capacity Session \nSpeaker: Vanessa Vassilaros\, outreach specialist\, Oregon Department of Agriculture (ODA) \nNote: This session will be presented entirely in Spanish. English translation will not be available. \nAttendants will receive their annual training on pesticide safety according to the Worker Protection Standard (WPS).
URL:https://farwestshow.com/event/annual-worker-protection-standard-wps-training-for-handlers-spanish-session/
LOCATION:Room B113
CATEGORIES:Growers,Interactive Learning,Pesticide Recertification,Retailers,Seminars,Spanish Only
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/VanessaVassilaros.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T110000
DTEND;TZID=America/Los_Angeles:20260827T120000
DTSTAMP:20260309T210652Z
CREATED:20260305T193216Z
LAST-MODIFIED:20260309T210652Z
UID:10000789-1787828400-1787832000@farwestshow.com
SUMMARY:Mastering Career Development Planning Part 2: Designing Clear Roles\, Skills\, and Pathways
DESCRIPTION:Speaker: Neal Glatt\, founder and CEO\, Neal Glatt Sales & Strategy \nEmployees don’t just want a job — they want a clear pathway for growth. A career advancement plan gives them a documented roadmap for developing skills\, earning new responsibilities\, and achieving meaningful progress in their careers. When implemented well\, it creates consistency in roles\, pay\, and expectations while driving both individual motivation and organizational performance. This session will give you the tools and structure to design and implement a complete career advancement plan for everyone from seasonal\, front-line employees through senior career professionals. Part 2 walks through how to build out job duties\, skills\, pay\, and titles to use in coaching.
URL:https://farwestshow.com/event/mastering-career-development-planning-part-2-designing-clear-roles-skills-and-pathways/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/NealGlatt.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260827T083000
DTEND;TZID=America/Los_Angeles:20260827T093000
DTSTAMP:20260305T191211Z
CREATED:20260305T191211Z
LAST-MODIFIED:20260305T191211Z
UID:10000785-1787819400-1787823000@farwestshow.com
SUMMARY:Mastering Career Development Planning Part 1: The Foundations of a Career Advancement
DESCRIPTION:Speaker: Neal Glatt\, founder and CEO\, Neal Glatt Sales & Strategy \nEmployees don’t just want a job — they want a clear pathway for growth. A career advancement plan gives them a documented roadmap for developing skills\, earning new responsibilities\, and achieving meaningful progress in their careers. When implemented well\, it creates consistency in roles\, pay\, and expectations while driving both individual motivation and organizational performance. This session will give you the tools and structure to design and implement a complete career advancement plan for everyone from seasonal\, front-line employees through senior career professionals. Part 1 introduces the building blocks of this powerful tool for employee motivation and development.
URL:https://farwestshow.com/event/mastering-career-development-planning-part-1-the-foundations-of-a-career-advancement/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/NealGlatt.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T144500
DTEND;TZID=America/Los_Angeles:20260826T154500
DTSTAMP:20260305T190959Z
CREATED:20260305T190959Z
LAST-MODIFIED:20260305T190959Z
UID:10000784-1787755500-1787759100@farwestshow.com
SUMMARY:The Retail Playbook: Strengthen Sales Without ‘Selling’
DESCRIPTION:Speaker: Neal Glatt\, founder and CEO\, Neal Glatt Sales & Strategy \nIn this extended session for retailers\, you’ll learn to build a practical retail playbook to help your team confidently guide customers to increased ticket volumes without making customers feel sold to. Explore how customers shop\, decide\, and engage with your team. Learn how to use short huddles and engaging games to train team members to spark natural conversations\, offer recommendations\, and create memorable experiences that increase sales\, without feeling pushy. If you want a more confident retail team and stronger customer experience\, this session will give you the tools\, templates\, and hands-on practice to make it happen!
URL:https://farwestshow.com/event/the-retail-playbook-strengthen-sales-without-selling/
LOCATION:Room B110
CATEGORIES:Business Practices,Interactive Learning,Marketing,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/NealGlatt.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T123000
DTEND;TZID=America/Los_Angeles:20260826T153000
DTSTAMP:20260810T160623Z
CREATED:20260305T184243Z
LAST-MODIFIED:20260810T160623Z
UID:10000781-1787747400-1787758200@farwestshow.com
SUMMARY:Annual Worker Protection Standard (WPS) Training for Handlers: (English session)
DESCRIPTION:Limited Capacity Session \nSpeaker: Vanessa Vassilaros\, outreach specialist\, Oregon Department of Agriculture (ODA) \nNote: This session will be presented entirely in English. Spanish translation will not be available. \nAttendants will receive their annual training on pesticide safety according to the Worker Protection Standard (WPS).
URL:https://farwestshow.com/event/annual-worker-protection-standard-wps-training-for-handlers-english-session/
LOCATION:Room B113
CATEGORIES:Growers,Interactive Learning,Pesticide Recertification,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/VanessaVassilaros.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T123000
DTEND;TZID=America/Los_Angeles:20260826T133000
DTSTAMP:20260305T183701Z
CREATED:20260305T183701Z
LAST-MODIFIED:20260305T183701Z
UID:10000779-1787747400-1787751000@farwestshow.com
SUMMARY:Hands-On: New Ways to Host High-Profit Creative Workshops at Garden Centers
DESCRIPTION:Speaker: Katie Elzer-Peters\, CEO\, The Garden of Words LLC \nAttendees will learn about the rise of maker spaces at retail and how a garden center can hop on board this emerging\, profitable trend driven by the age 25–45 demographic. They will learn how to teach two types of garden-adjacent creative art projects that use the same low-cost supplies and can be reimagined for various holidays and seasons. The projects can be geared toward adult and child audiences\, providing multiple revenue opportunities.
URL:https://farwestshow.com/event/hands-on-new-ways-to-host-high-profit-creative-workshops-at-garden-centers/
LOCATION:Room B110
CATEGORIES:Interactive Learning,Marketing,Retailers,Seminars
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/KatieElzerPeters.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T094500
DTEND;TZID=America/Los_Angeles:20260826T104500
DTSTAMP:20260424T224306Z
CREATED:20260305T173452Z
LAST-MODIFIED:20260424T224306Z
UID:10000776-1787737500-1787741100@farwestshow.com
SUMMARY:Listen Up! Garden Podcasts are in Your Customers’ Ears
DESCRIPTION:Speaker: Kathy Jentz\, author\, podcaster\, Washington (DC) Gardener Magazine editor\, GardenDC Podcast \nGarden podcasts are wired directly into your customers’ brains. Their hosts are telling them what to grow and purchase on this unique medium. You need to get hooked on them to reach this growing audience and spread plant knowledge. You’ll learn how to find garden podcasts to pitch them and then how to be an ideal podcast guest. Kathy Jentz\, host and producer of the award-winning GardenDC Podcast. She is experienced as a guest on dozens of other garden podcasts and has the inside tips you need to excel in this format.
URL:https://farwestshow.com/event/listen-up-garden-podcasts-are-in-your-customers-ears/
LOCATION:Room B116
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/02/KathyJentz.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T094500
DTEND;TZID=America/Los_Angeles:20260826T104500
DTSTAMP:20260312T152743Z
CREATED:20260305T173233Z
LAST-MODIFIED:20260312T152743Z
UID:10000775-1787737500-1787741100@farwestshow.com
SUMMARY:Purchasing 102: A Deeper Dive
DESCRIPTION:Panel: Representatives from Growscape\, Monrovia Nursery Company\, Smith Gardens\, Al’s Garden & Home\, Anderson Pots\, OBC Northwest Inc.\, Simplot Turf & Horticulture. \nA deeper discussion of today’s supply chain and how it’s affected by issues like tariffs\, price\, environmental legislation\, and long lead times.
URL:https://farwestshow.com/event/purchasing-102-a-deeper-dive/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/03/Farwest-Panel-Discussion.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T083000
DTEND;TZID=America/Los_Angeles:20260826T093000
DTSTAMP:20260407T223202Z
CREATED:20260305T155209Z
LAST-MODIFIED:20260407T223202Z
UID:10000771-1787733000-1787736600@farwestshow.com
SUMMARY:Purchasing 101: Horticultural Professionals Discuss Purchasing
DESCRIPTION:Panel: Representatives from Growscape\, Monrovia Nursery Company\, Smith Gardens\, Al’s Garden & Home\, Anderson Pots\, and OBC Northwest Inc.. \nPanel discussion on basic purchasing and receiving processes and best practices from three growers and two manufacturers/distributors. Principles and processes that ensure efficient operations by securing the right product\, right customer\, right quantity\, right condition\, right place\, right time\, and right price/cost. Find out how these greenhouse\, nursery\, and retail channel operators navigate purchasing to help maximize value\, reduce costs\, and ensure customer satisfaction.
URL:https://farwestshow.com/event/purchasing-101-horticultural-professionals-discuss-purchasing/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/webp:https://farwestshow.com/wp-content/uploads/2026/03/Farwest-Panel-Discussion.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250822T094500
DTEND;TZID=America/Los_Angeles:20250822T104500
DTSTAMP:20250326T181954Z
CREATED:20250325T011800Z
LAST-MODIFIED:20250326T181954Z
UID:10000745-1755855900-1755859500@farwestshow.com
SUMMARY:AI for the Green Industry
DESCRIPTION:Speaker: Ashley Wright\, co-founder & CEO of Plantista \nLearn how to overcome labor shortages\, grow revenue\, and optimize inventory by leveraging AI. In this session\, we’ll cover tactical tools and insights — relevant to all green industry owners and operators!
URL:https://farwestshow.com/event/ai-for-the-green-industry/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Sustainability
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/AshleyWright.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250822T083000
DTEND;TZID=America/Los_Angeles:20250822T093000
DTSTAMP:20250328T190525Z
CREATED:20250325T011307Z
LAST-MODIFIED:20250328T190525Z
UID:10000742-1755851400-1755855000@farwestshow.com
SUMMARY:The 5-Star Customer Experience: Winning the Hearts of the Next Generation
DESCRIPTION:Speaker: Jeff O’Brien and Jon Morrison\, co-founders of Brands in Blooms \nDelivering a 5-star customer experience begins with cultivating a 5-star employee experience. Join Jeff O’Brien and Jon Morrison for a transformative session providing the ultimate playbook to captivate Millennials and Gen Z\, turning visitors into loyal\, lifelong gardeners. Discover the power of storytelling to simplify your message\, overcome barriers like limited time\, space\, and knowledge\, and deeply connect with your customers. You’ll gain practical strategies for fostering a culture of excellence through effective training\, leadership\, and team engagement. This isn’t just another talk — it’s your roadmap to elevating your garden center and securing the future of retail.
URL:https://farwestshow.com/event/the-5-star-customer-experience-winning-the-hearts-of-the-next-generation/
LOCATION:Room B110
CATEGORIES:Interactive Learning,Marketing,Retailers,Seminars
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/JonJeff.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250821T133000
DTEND;TZID=America/Los_Angeles:20250821T143000
DTSTAMP:20250326T183525Z
CREATED:20250324T225028Z
LAST-MODIFIED:20250326T183525Z
UID:10000738-1755783000-1755786600@farwestshow.com
SUMMARY:Human Capital Risks When You Have Limited Resources
DESCRIPTION:Speaker: Michael Maggiotto Jr\, PHR\, SHRM-SCP\, director of human resource solutions\, BEST Human Capital & Advisory Group \nAre your people generating unnecessary risks to your business? Do you struggle managing people risks because of limited resources? Simple mistakes can cost a company millions or even end a business altogether. However\, solutions to these risks may be easier than you think. You will learn the following: key risk areas within the green industry\, ranges of costs for compliance violations\, costly impact of turnover\, the positive impact of efficiency improvements\, and best practices and remedies for overcoming these challenges. This session will help business leaders and HR professionals identify and overcome these risks and understand the safe harbor afforded by having an independent 3rd party audit of human capital risks.
URL:https://farwestshow.com/event/human-capital-risks-when-you-have-limited-resources/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Growers,Interactive Learning,Landscapers,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/MichaelMagiotto.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250821T094500
DTEND;TZID=America/Los_Angeles:20250821T104500
DTSTAMP:20250326T184016Z
CREATED:20250324T222739Z
LAST-MODIFIED:20250326T184016Z
UID:10000731-1755769500-1755773100@farwestshow.com
SUMMARY:Managing and Motivating the Multi-Generational Green Industry
DESCRIPTION:Speakers: Todd Downing\, managing partner at BEST Human Capital & Advisory Group and Paige Franks\, senior executive search advisor at BEST Human Capital & Advisory Group \nFor the first time in history\, five generations collide in the workforce. However\, the horticulture industry faces mass retirements from the high volume of Baby Boomers in our industry. Gen Z is joining the industry and Millennials are stepping into preceding leadership positions\, bringing new ideas in technology\, management\, communication\, culture and personal and professional values and expectations. You will learn the following: What the current understanding of the horticulture industry is from the perspective of each generation. How leaders are managing today’s workplace standards. Advice and insight on best practices of working alongside and embracing multiple generations.
URL:https://farwestshow.com/event/managing-and-motivating-the-multi-generational-green-industry/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/DowningFranks.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250821T083000
DTEND;TZID=America/Los_Angeles:20250821T103000
DTSTAMP:20250508T175444Z
CREATED:20250324T222521Z
LAST-MODIFIED:20250508T175444Z
UID:10000730-1755765000-1755772200@farwestshow.com
SUMMARY:Getting the Most from Your Beneficials: Handling\, Quality Assessment and Application
DESCRIPTION:Speaker: Suzanne Wainwright-Evans\, Buglady Consulting \nPESTICIDE CLASS 2-Hour Seminar & Spanish Translation\nAlthough the cost of beneficial insects\, predatory mites\, and nematodes has decreased over the decades\, purchasing them remains an investment. Growers need to ensure these biological controls arrive alive and ready to perform. In this session\, Suzanne will cover best practices for receiving beneficial shipments and how to store them if necessary. She will also go over how to assess their quality and quantity though simple grower-friendly methods. Additionally\, she will explore various application methods and how to assess whether your beneficials are being released alive and active. This session is designed for horticulture professionals across all industry segments who rely on biological control agents in their pest management programs.
URL:https://farwestshow.com/event/getting-the-most-from-your-beneficials-handling-quality-assessment-and-application/
LOCATION:Room B113
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Pesticide Recertification,Retailers,Seminars,Spanish,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/SuzanneWainwright.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250820T140000
DTEND;TZID=America/Los_Angeles:20250820T150000
DTSTAMP:20250520T182059Z
CREATED:20250324T142705Z
LAST-MODIFIED:20250520T182059Z
UID:10000725-1755698400-1755702000@farwestshow.com
SUMMARY:You Can’t Expect What You Can't Inspect
DESCRIPTION:Speaker: John Kennedy\, co-founder of Boomerwrangle \nFREE  Breakout Session\nFostering a culture of measurement and metrics is vital for a profitable and productive workplace in the green industry. Knowing your numbers and sharing them with your team is a great way to create a culture of engagement\, ownership and retention. John will introduce the audience to how good companies become great with a few key performance indicators that can drive your business to the next level of success.
URL:https://farwestshow.com/event/you-cant-expect-what-you-cant-inspect/
LOCATION:Room C124
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Free,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Nursery Science Summit,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/JohnKennedy.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250820T134500
DTEND;TZID=America/Los_Angeles:20250820T144500
DTSTAMP:20250326T204602Z
CREATED:20250324T141716Z
LAST-MODIFIED:20250326T204602Z
UID:10000722-1755697500-1755701100@farwestshow.com
SUMMARY:ODA Case Studies and Lessons Learned
DESCRIPTION:Speaker: Keawe Molifua\, ODA pesticide investigator\, Oregon Department of Agriculture \nPESTICIDE Recertification Class\nThis presentation includes a review of several ODA pesticide investigations from recent years. We will discuss the lessons that can be learned from these investigations to improve future pesticide applications. We will cover topics such as Oregon pesticide law\, proper pesticide application\, record-keeping\, drift prevention\, calibration\, pesticide licensing\, label adherence\, regulatory updates\, pesticide storage and transportation.
URL:https://farwestshow.com/event/oda-case-studies-and-lessons-learned/
LOCATION:Room B119
CATEGORIES:Arborists,Business Practices,Growers,Interactive Learning,Landscapers,Municipalities,Pesticide Recertification,Retailers,Seminars,Urban Foresters
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250820T094500
DTEND;TZID=America/Los_Angeles:20250820T104500
DTSTAMP:20250804T165237Z
CREATED:20250324T140503Z
LAST-MODIFIED:20250804T165237Z
UID:10000716-1755683100-1755686700@farwestshow.com
SUMMARY:The Importance of Training in Your IPM Program
DESCRIPTION:Speaker: Broch Martindale\, national nursery and greenhouse account manager\, Corteva Agriscience \nSpanish Translation \nHow we train greatly depends on several factors. In this talk Martindale will demonstrate the importance in training your team. Martindale will highlight some techniques for you to use the next time you train members of your team. Training often gets a negative feel but that’s because you haven’t connected to your team. Martindale will walk us through the steps on how to build a robust training program.
URL:https://farwestshow.com/event/the-importance-of-training-in-your-ipm-program/
LOCATION:Room B113
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Pesticide Recertification,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/BrochMartindale.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250820T094500
DTEND;TZID=America/Los_Angeles:20250820T104500
DTSTAMP:20250326T205305Z
CREATED:20250324T135330Z
LAST-MODIFIED:20250326T205305Z
UID:10000713-1755683100-1755686700@farwestshow.com
SUMMARY:The Importance of Emotional Intelligence in the Green Industry
DESCRIPTION:Speakers: Todd Downing\, managing partner at BEST Human Capital & Advisory Group and Paige Franks\, senior executive search advisor at BEST Human Capital & Advisory Group \nAs innovations in technology\, automation and AI are on the rise\, our ability to connect with and understand each other on a humanistic and emotional level declines. Now more than ever\, emotional intelligence\, or EQ\, is a valuable and necessary skill in the workplace\, especially in leadership. You will learn the following: What EQ is and its application in the workplace. How EQ influences and benefits the workplace. Resources and strategies for leaders and employees to improve\, measure and evaluate their EQ.
URL:https://farwestshow.com/event/the-importance-of-emotional-intelligence-in-the-green-industry/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/DowningFranks.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250820T083000
DTEND;TZID=America/Los_Angeles:20250820T093000
DTSTAMP:20250403T174432Z
CREATED:20250324T134404Z
LAST-MODIFIED:20250403T174432Z
UID:10000710-1755678600-1755682200@farwestshow.com
SUMMARY:How Climate Change is Affecting Our Use and Application of Native Plants
DESCRIPTION:Speaker: Steven Paulsen\, CEO and owner\, Native Roots\, LLC \nAn open discussion about changes in native plant habitats across the western United States\, and how those changes could impact our applications. The presentation is geared to be interactive and participation from the audience is encouraged.
URL:https://farwestshow.com/event/how-climate-change-is-affecting-our-use-and-application-of-native-plants/
LOCATION:Room B116
CATEGORIES:Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2025/03/StevenPaulsen-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240823T094500
DTEND;TZID=America/Los_Angeles:20240823T104500
DTSTAMP:20240509T221739Z
CREATED:20240426T214551Z
LAST-MODIFIED:20240509T221739Z
UID:10000694-1724406300-1724409900@farwestshow.com
SUMMARY:Key to Mitigate Climate Change Lies Hidden Beneath Our Feet: A Win-Win for Horticulture
DESCRIPTION:Speaker: Mike Amaranthus\, Ph.D. President MycoAnalytics LLC\, Adjunct Associate Professor Oregon State University \nSoils serve as tremendous storehouses of the Earth’s carbon\, and even a small change in the percent carbon in the soil can significantly impact the maintenance of the Earth’s atmosphere. Up to 36% of the annual global carbon emissions are estimated to be stored in the soil’s mycorrhizal mycelial network. In horticulture systems\, there is significant potential for generating a mycelium network on millions of plants and acres. We must manage our relationship with soil and horticulture to produce the plants we need while simultaneously increasing soil fertility\, plant quality and by incorporating carbon into the ground. It’s a win-win for horticulture.
URL:https://farwestshow.com/event/key-to-mitigate-climate-change-lies-hidden-beneath-our-feet-a-win-win-for-horticulture/
LOCATION:Room B119
CATEGORIES:Arborists,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2024/04/Mike-Amaranthus.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240822T094500
DTEND;TZID=America/Los_Angeles:20240822T104500
DTSTAMP:20240508T202424Z
CREATED:20240426T214331Z
LAST-MODIFIED:20240508T202424Z
UID:10000679-1724319900-1724323500@farwestshow.com
SUMMARY:The Wealthy Landscaper: Lessons You Do Not Learn on the Job Site
DESCRIPTION:Speaker: George Urvari\, CEO\, Knowledge Tree Consulting \nUnearth the secrets to cultivating a thriving landscape business with our expert-led seminar. Discover the art of leadership\, strategic planning\, and process optimization\, all aimed at achieving your end goals. Immerse yourself in leadership psychology\, philosophical insights\, historical lessons\, and real-world anecdotes that illuminate the path to growth. Embark on a journey to build a fulfilling work environment with substantial rewards for you and your team and learn to transform your business into a turnkey operation swiftly.
URL:https://farwestshow.com/event/the-wealthy-landscaper-lessons-you-do-not-learn-on-the-job-site/
LOCATION:Room B116
CATEGORIES:Business Practices,Designers,Interactive Learning,Landscapers,Marketing,Seminars
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2024/04/George-Urvari.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240822T083000
DTEND;TZID=America/Los_Angeles:20240822T093000
DTSTAMP:20240509T223314Z
CREATED:20240426T221306Z
LAST-MODIFIED:20240509T223314Z
UID:10000674-1724315400-1724319000@farwestshow.com
SUMMARY:Building Your Bench: Recruiting\, Motivating\, and Retaining Talent in the Green Industry of Today and Tomorrow
DESCRIPTION:Speaker: Todd Downing\, Co-Founder/Managing Partner\, BEST Human Capital & Advisory Group \nDo you currently have the right people on the bus? Are you concerned with building your bench for today and tomorrow? The state of the labor market\, especially in the Green Industry\, means we must change our thinking about recruiting inside and outside the industry. \nYou will learn more about how recruitment\, retention\, motivation\, training & development\, compensation and even your company’s social capital affect the strength of your team’s talent.
URL:https://farwestshow.com/event/building-your-bench-recruiting-motivating-and-retaining-talent-in-the-green-industry-of-today-and-tomorrow/
LOCATION:Room B110
CATEGORIES:Arborists,Breeders,Business Practices,Growers,Interactive Learning,Landscapers,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2024/04/Todd-Downing.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240821T130000
DTEND;TZID=America/Los_Angeles:20240821T140000
DTSTAMP:20240701T190302Z
CREATED:20240426T221245Z
LAST-MODIFIED:20240701T190302Z
UID:10000668-1724245200-1724248800@farwestshow.com
SUMMARY:Solve Pest Problems: A New Nursery and Residential Resource to Effectively and Safely Manage Pests
DESCRIPTION:Speaker: Jessica Green\, IPM Educator\, Oregon Integrated Pest Management Center \nSolve Pest Problems\, a tool managed by OSU’s Oregon Integrated Pest Management Center\, is a user-friendly\, online resource addressing pest issues around the home and garden. SPP has close to 200 peer-reviewed pages covering the management of problem weeds and a number of plant pests and diseases. You can also find guides on how to use pesticides safely around your home\, business\, and family. Learn more about SPP and how to manage pests with reduced risk to people\, pets\, and the environment.
URL:https://farwestshow.com/event/solve-pest-problems-a-new-nursery-and-residential-resource-to-effectively-and-safely-manage-pests/
LOCATION:Room B113
CATEGORIES:Growers,Interactive Learning,Landscapers,Municipalities,Pesticide Recertification,Retailers,Seminars,Spanish,Sustainability
ATTACH;FMTTYPE=image/png:https://farwestshow.com/wp-content/uploads/2024/06/Jessica.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230825T123000
DTEND;TZID=America/Los_Angeles:20230825T130000
DTSTAMP:20230419T212332Z
CREATED:20230419T212015Z
LAST-MODIFIED:20230419T212332Z
UID:10000658-1692966600-1692968400@farwestshow.com
SUMMARY:Reduce the Cost of Spraying Your Nursery
DESCRIPTION:Speaker: Timothy Schaal\, CEO\, Airtec Sprayers\, Inc. \nIncrease the efficiency and effectiveness of spray applications in your nursery by selecting the correct sprayer for the application. Using the correct equipment to manage pests and diseases is critical to reducing waste and improving efficiency.
URL:https://farwestshow.com/event/reduce-the-cost-of-spraying-your-nursery/
LOCATION:Solution Center (end of Aisle 10\,000)
CATEGORIES:Free,Growers,Interactive Learning,Mini-Sessions,Pesticide Recertification,Solution Center,Sustainability
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2023/04/Timoth_Schaal.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230825T094500
DTEND;TZID=America/Los_Angeles:20230825T104500
DTSTAMP:20230412T215649Z
CREATED:20230412T215649Z
LAST-MODIFIED:20230412T215649Z
UID:10000648-1692956700-1692960300@farwestshow.com
SUMMARY:A Plantsman's Notebook: New Plants and a Reminder of Some ‘Smokers’ We Often Forget About
DESCRIPTION:Speaker: Nicholas Staddon\, Company Spokesman/Plantsman\, Everde Growers \nIn this session\, we will look at a number of new plants that have appeared on the marketplace in recent years. There will be something for everyone\, trees\, shrubs\, perennials\, and a few surprises! Staddon will also nudge our memories on a few of the great plants from the past. Nicholas will cover a few of the notable trends he believes hold water for us. As always\, he is an avid reader and will share a few choice titles with the audience. With terrific pictures\, supported by an informative and humorous narrative\, this session is not to be missed if you are into plants.
URL:https://farwestshow.com/event/a-plantsmans-notebook-new-plants-and-a-reminder-of-some-smokers-we-often-forget-about/
LOCATION:Room B119
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Growers,Interactive Learning,Landscapers,Marketing,Municipalities,Retailers,Seminars,Sustainability,Urban Foresters
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2023/04/Nicholas_Staddon.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230824T123000
DTEND;TZID=America/Los_Angeles:20230824T130000
DTSTAMP:20230419T210512Z
CREATED:20230419T205415Z
LAST-MODIFIED:20230419T210512Z
UID:10000654-1692880200-1692882000@farwestshow.com
SUMMARY:Topiary Demo
DESCRIPTION:Speaker: Todd Nelson\, Bountiful Farms \nJoin Todd Nelson\, as he shares his topiary knowledge with the audience in this one-of-a-kind demo! Learn tips and tricks to the art of clipping shrubs into ornamental shapes such as boxes\, spirals and spheres.
URL:https://farwestshow.com/event/topiary-demo/
LOCATION:Solution Center (end of Aisle 10\,000)
CATEGORIES:Arborists,Designers,Free,Growers,Interactive Learning,Landscapers,Mini-Sessions,Retailers,Solution Center
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2023/04/Todd_Nelson.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230824T083000
DTEND;TZID=America/Los_Angeles:20230824T093000
DTSTAMP:20230412T204630Z
CREATED:20230412T204630Z
LAST-MODIFIED:20230412T204630Z
UID:10000631-1692865800-1692869400@farwestshow.com
SUMMARY:Soil Oxygen: The Real Limiting Factor For Trees
DESCRIPTION:Speaker: Wei Zhang\, Ph.D.\, Vice President of Research and Development\, Zynnovation LLC  \nThis presentation answers common questions\, such as: Why do we have to water trees so often? Why can’t we supply them with one year’s water supply at a time? Why don’t roots grow deep? Why is compacted soil bad for urban trees? Why is volcano mulching bad for trees while leaf piling against tree trunks in natural forests is good? Why is deicing salt bad for plants? What makes the space under sidewalks so attractive to tree roots? One thing in common with all these problems – Soil Oxygen! Join us for live demonstrations throughout the seminar.
URL:https://farwestshow.com/event/soil-oxygen-the-real-limiting-factor-for-trees/
LOCATION:Room B119
CATEGORIES:Arborists,Designers,Interactive Learning,Landscapers,Municipalities,Retailers,Seminars,Urban Foresters
ATTACH;FMTTYPE=image/jpeg:https://farwestshow.com/wp-content/uploads/2023/04/Wei_Zhang.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220826T123000
DTEND;TZID=America/Los_Angeles:20220826T130000
DTSTAMP:20220426T154508Z
CREATED:20220426T154310Z
LAST-MODIFIED:20220426T154508Z
UID:10000515-1661517000-1661518800@farwestshow.com
SUMMARY:Current Market Demands New Approaches to Container Growing
DESCRIPTION:Co-Presenters: Tom Springer\, Chris Murphey\, NurserySource\nThis FREE mini-session is included with your trade show pass!\nNurserySource’s and RediRoot’s goal is to help nurseries and grow operations integrate new approaches to container production and gardening. Their markets span nursery\, cannabis and home gardeners giving them a unique look into the ways all growers are learning from each other and improving their production. They see the pressure labor and regulatory costs have upon different operations and work to help clients mitigate those challenges. This seminar will briefly detail their observations and recommendations.
URL:https://farwestshow.com/event/current-market-demands-new-approaches-to-container-growing/
LOCATION:Solution Center (end of Aisle 10\,000)
CATEGORIES:Arborists,Breeders,Business Practices,Designers,Free,Growers,Interactive Learning,Landscapers,Marketing,Mini-Sessions,Municipalities,Retailers,Solution Center,Sustainability,Urban Foresters
END:VEVENT
END:VCALENDAR